Trinidad Carnival Story Takes Top Prize at CTO Media Awards 2013
Port of Spain, Trinidad – At the annual Caribbean Tourism Organization (CTO) Media Awards Luncheon, writer Sarah Greaves-Gabbadon took home the top prize, “Best of the Best” and the award “Best Feature Article in a Consumer Magazine” for her feature article showcasing Trinidad and Tobago’s Carnival titled “The Greatest Show On Earth: Starring You.”
The luncheon, held on Thursday, June 6 at the New Yorker Hotel in New York, was also sponsored by the Tourism Development Company of Trinidad and Tobago, (TDC).
Written by Greaves-Gabbadon, the article is a result of a February 2012 press trip initiated and co-hosted by the tourist board’s United States public relations firm, Cheryl Andrews Marketing Communications (CAMC), with on-island support from the TDC, industry partners and stakeholders.
The 12-page story appeared in the May 2012 issue of Caribbean Travel and Life magazine and featured vibrant images from Dimanche Gras/Carnival Kings and Queens Competition, costume clad revelers on Carnival Tuesday, Tribe costume designer and 2009 Project Runway Winner, Anya Ayoung-Chee and a photo montage of the writer in costume.
Trinidad & Tobago’s delegation in attendance at CTO’s key Caribbean Week meetings included Minister of Tourism, Honorable Stephen Cadiz; Secretary of Tourism for Tobago, Tracy Davidson-Celestine; Permanent Secretary of Tourism, Juliana Boodram; TDC Chairman, Brian Frontin; CAMC President, Cheryl Andrews; and marketing officers from TDC and the Tobago House of Assembly Division of Tourism and Transportation. The CTO Travel Media Awards entries were judged by a team of public relations and journalism experts, including Head Judge Ellen Tashie Frisin, an associate professor at Hofstra University.
From left, Secretary of Tourism for Tobago, Tracy Davidson-Celestine; CTO Chairperson, Beverly Nicholson-Doty and Minister of Tourism, Hon. Stephen Cadiz (right) with writer, Sarah Greaves Gabbadon as she accepts the top prize, “Best of the Best” during the CTO Media Awards Luncheon.