Business

How to spend less time on Social Media Marketing

By: Karen Vick

SOUTH FLORIDA – We’ve talked about the importance of Social Media marketing; The importance of LinkedIn as a “starter” platform for diving into the Social Media waters; And in the previous post I shared one of my best resources for finding and curating valuable content to share.

In this post, I will share My #1 Time saving Social Media Marketing Tool which helps me automate, manage and schedule my posts. This I believe is going to give you a return on your investment in time and allow you to engage with your audience while reducing the overwhelm I described in the previous post.

My #1 Time saving Social Media Marketing Tool

If you thought Feedly was a game changer in helping you to find good content THIS is going to blow your mind!
Imagine a tool that:

  • Schedules your posts days in advance of when you want them published
  • Knows the best time for you to post
  • Allows you to schedule posts to multiple social media platforms at once
  • Tells you how your network is responding to your posts
  • Allows you to schedule posts from your phone, tablet or computer with ease

Wouldn’t you pay for a service like this? Well… you won’t have to — BufferApp is FREE! (There is a paid version but, the free version has many features that are suitable for newbies and small businesses.

social media marketing buffer(2)

With the free account you can:

  • Schedule posts to Facebook, Twitter, LinkedIn, Google + and Instagram
  • Schedule up to 10 posts per profile
  • Schedule posts multiple types of media: Text, Video, Gif, Photos
  • Schedule posts from your Google Chrome Browser with a plugin for your browser
  • Schedule retweets so that you don’t overwhelm your followers retweeting several tweets at one time
  • See how your posts are performing

Phew! That’s a lot for free! What’s even better is that it is simple to use, no Ph.D. required :).

For a step-by-step tutorial on how to setup and use Buffer, click here

Karen Vick
Karen Vick

Karen Vick

Former “Toys R Us Kid” turned digital strategist / web & graphic designer and Christian living in beautiful Fort Lauderdale, Florida. My Caribbean roots play a huge role in my approach to design (particularly the use of color). When I’m not designing I am living my faith, loving my family and spending time with my friends.

 

South Florida Caribbean News

The SFLCN.com Team provides news and information for the Caribbean-American community in South Florida and beyond.

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