NEW YORK – St. Lucia tourism officials and their travel industry partners fielded many inquiries about next month’s ICC Cricket World Cup (CWC) competition during the 4th annual New York Times Travel Show which American Express sponsored at the Jacob Javits Convention Center in New York City last weekend.
St. Lucia has earned CWC 2007’s “Blue Package” which includes six first round or group stage matches between Canada, England, Kenya, and New Zealand in Group C in March 2007, and the semifinal between the number one (1) and four (4) teams in April. (www.cricketworldcup.com).
In addition to cricket, the St. Lucia team also promoted the upcoming 16th anniversary of St. Lucia Jazz (May 4-13), the headliner of which is the smooth and soulful eight-time GRAMMY Award winner, Natalie Cole. The rest of the all-star line-up includes John Legend, Al Jarreau & George Benson, W.E.S. Group, David Murray, Tania Maria, Will Downing, Gerald Albright, Norman Brown, Jonathan Butler and Isaac Hayes.
St. Lucia’s Director of Marketing for North America, Lorine Charles-St.Jules, said potential and regular visitors interested in sampling or returning to St. Lucia’s attractive offerings made scores of inquiries at the Travel Show which attracted over 400 exhibitors and more than 26,000 patrons, some of whom made on-site bookings to St. Lucia.
from left: Pat Rocco of Trumarketing; the St. Lucia Tourist Board’s (SLTB) Lorine Charles-St.Jules, Ellen Antoine and Odile Devaux; Peggy Buthorn-Knipp of Honeymoons Galore; SLTB’s McQuita St. Juste and Diane Curtis of Sunswept Resorts.
Joining the St. Lucia Tourist Board at the largest travel trade and consumer show in the United States were representatives from Almond Resorts, Anse Chastanet Resort/ Jade Mountain, Coco Resorts, Discovery at Marigot Bay, Sunswept Resorts, The Village Inn and Spa, and Windjammer Landing Villa Beach Resort.
