FORT LAUDERDALE – Certified Vacations Group, Inc. has entered into a new partnership with CaribbeanWeddings.com, the largest site on the Web dedicated to destination weddings in the Caribbean.
Under terms of the partnership, Certified Vacations will launch a new CaribbeanWeddings.com brand offering complete travel and destination wedding planning and booking services to the Caribbean’s most romantic destinations.
Roberta Backus Turner, chairwoman and founder of CaribbeanWeddings.com®, commented on the new partnership, stating: “CaribbeanWeddings.com® provides huge web and media exposure to our advertisers, hotel and destination partners. The only thing missing was the professional travel industry expertise brides and grooms require during the planning stage for their special day.
Previously, visitors to our site could select their preferred destinations and hotels and then request via email that we contact them to discuss their budgets and travel needs. We worked with our visitors this way for many years, but our call volume and email requests became so enormous that we needed to find an experienced travel partner. Certified’s 28-year track record of excellence in developing packaged leisure travel, combined with our wedding expertise makes a perfect marriage. We interviewed some excellent firms and found the right relationship with Certified Vacations.”
CaribbeanWeddings.com®, with over 1.3 million page views a year, continues to grow and is the leading Internet site dedicated exclusively to the Caribbean wedding and honeymoon market. The Internet company is ranked # 1 in over 5,000 first page rankings on the major search engines and continues to establish itself as a major Internet player in the Caribbean. Destination weddings are not only popular but they continue to increase each year according to most industry research, and wedding, honeymoon and romance packages sales remain solid year-round, despite a down economy.
According to the most recent “American Wedding Study ” conducted by Condé Nast Bridal Media, an estimated 2.3 million Americans got married in 2006, with approximately 16-percent of all couples enjoying a destination wedding. This represents an increase of 400-percent since 1996. Destination weddings and honeymoons generate an estimated $5.4 billion in annual revenue for the Caribbean.
Nick Davison, President of Certified Vacations, commented on the new partnership, saying: “The Caribbean has always ranked among our top producing areas. With CaribbeanWeddings.com as our newest strategic partner, we will continue to fortify our already solid position in the region, while also making the strongest possible entry into the key destination wedding and honeymoon market with the support of the unquestioned leading Web portal serving that niche.”
To better serve brides and grooms-to-be, Certified Vacations has established a dedicated Caribbean Weddings call center staffed with destination wedding reservations specialists. For reservations and more information, please call Tel: 877-312-LOVE (5683).
