Business
Diaspora – Key To Jamaica’s Marketing Efforts
FT. LAUDERDALE – Marcia Bullock, Regional Director, Groups and Conventions, Jamaica Tourist Board speaks with Eddy Edwards, host of Caribbean Riddims on WZAB 880AM during a live radio broadcast from the inaugural Jamaica US Diaspora Conference, held October 3-4, 2009 at the Sheraton Fort Lauderdale Airport.
Ms. Bullock during the interview indicated that the Diaspora has been key to Jamaica’s marketing efforts over the years, especially during these challenging economic times, pointing to a number of initiatives which have been undertaken.