South Florida Caribbean News

Dukunoo Featured on Pepsi and Marcus Samuelsson’s Docuseries

Dukunoo Featured on Pepsi and Marcus Samuelsson’s Docuseries

Marcus Samuelsson

Dukunoo Featured on Pepsi and Marcus Samuelsson’s Docuseries

Marcus Samuelsson

[ORLANDO] – To celebrate the rich history behind Black-owned restaurants, Pepsi is partnering with Marcus Samuelsson for a new mini-episodic docuseries called “You Have to Taste This.” Highlighting the diverse diaspora of Black cuisine in America, from Caribbean to Southern and more, the series kicks off with four episodes starting in the South that will take viewers on a culinary journey by uncovering the stories behind the chefs and their unique travel-worthy dishes.

The content continues the mission behind the Pepsi Dig In platform, to amplify and drive business to Black-owned restaurants.

“It is long past time to recognize Black excellence in the culinary world. I’m thrilled to partner with Pepsi Dig In to highlight the cultural history and diverse deliciousness of so many incredible Black-owned restaurants,” said celebrated chef and author Marcus Samuelsson.

In each one-to-two-minute episode, Marcus will visit a new restaurant across the US, including his own, Red Rooster Overtown in Miami. He sits down with the respective chefs and owners to discuss everything from their own background and business upstart story to the cultural elements that define their cooking. Tying it all together with the dish that makes their establishment worth the trip.

Across the series, Marcus spotlights:
Dukunoo

Miami’s Dukunoo was featured in an episode of Pepsi and Marcus Samuelsson’s mini docuseries, “You Have to Taste This,” released on Wednesday, Aug 25 across the Pepsi Dig In social platforms via @PepsiDigIn (Twitter & IG) and featured on Marcus Samuelsson’s YouTube channel.

In the episode, Marcus talks with Dukunoo owners Shrusan and Rodrick Gray about bringing authentic Jamaican food to Miami, where you can “come for the food and stay for the vibes.” Marcus also tries out the restaurant’s signature dish, Fever Grass Shrimp, which features light, delicious spices and flavors like coconut, thyme, and garlic.

Pepsi Dig In Series

“With this series for Pepsi Dig In, we wanted to bring Black-owned restaurants to the forefront by honing in on the unique stories behind the food they serve. Marcus’ expertise and experience made him the perfect host to bring these stories to light, and we’ve only just scratched the surface. We hope that viewers are inspired to visit these restaurants and discover their next favorite dish,” said Chauncey Hamlett, Vice President and Chief Marketing Officer of PepsiCo Beverages North America (South Division).

The Pepsi Dig In initiative aims to generate at least $100 million in sales for Black-owned restaurants over the next five years. The Dig In platform also serves as an invitation for Black restaurateurs to tap into a variety of resources available from PepsiCo including business services, training, and mentorship.

Episodes

Episodes of “You Have to Taste This” will be live weekly starting August 18th across the Pepsi Dig In social platforms via @PepsiDigIn and featured on Marcus Samuelsson’s YouTube channel.

 

 

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